Empowering responsible advertising in GCC.
ThinkDigital group (TDG) has officially joined the Advertising Business Group, the region’s leading self-regulatory organization committed to fostering responsible advertising and communication in the GCC.
TDG is a leading, independent, holding group that has been investing at the forefront of Advertising Technology and Commerce since 2006. Notable TDG portfolio companies with extensive presence in GCC include Project Agora and Tailwind EMEA.
By becoming a member, TDG reinforces its long-standing commitment to industry self-regulation. The group brings into ABG the combined international expertise of its teams to support shared initiatives and elevate the region’s advertising ecosystem.
“At TDG, we view our work as meaningful and responsible,” said Odysseas Ntotsikas, Founder & CEO of TDG. “Joining ABG aligns with our vision to help co-shape a transparent advertising ecosystem in GCC where consumers are respected, creativity is celebrated, and results can be measured.”
Katerina Papatryfon, Head of Communications and Operations at ABG, added:
“We’re delighted to welcome TDG to our growing community. The group brings invaluable global experience to our collective goal of enhancing advertising standards and practices across the region. Their commitment to digital innovation and responsible advertising makes them an ideal partner for ABG.”